Dear Friend,
In my previous posts, we talked about why keywords are the absolute lifeblood of any blog, why you need a reliable keyword tool, and how I use Jaaxy to find hidden gems. If you missed that breakdown, you can catch up on my JAAXY REVIEW HERE.
Now that you know why keywords matter, it’s time to look at how you actually choose them. Today, we are diving straight into the core keyword research strategy that helped me start getting traction online: Low-Hanging Fruit Keywords and Long-Tail Keywords.
Grab a cup of coffee, settle in, and let’s break down how to stop wasting time fighting giants and start ranking on Page 1!
What Are “Low-Hanging Fruit” Keywords?
Low-hanging fruit keywords are search phrases with very low competition.
When most beginners start blogging, they make a massive mistake: they chase massive, high-traffic head terms. For example, if you run a fitness blog, you might think, “I want to rank for ‘weight loss tips’ because thousands of people search for it every month!”
Sure, millions of people search for broad terms. But guess who else is fighting for those keywords? Major health magazines, multi-million-dollar corporations, and sites with thousands of powerful backlinks. As a newer site, targeting those high-traffic giants is like trying to win an Olympic sprint against a bullet train. You won’t even make it out of the starting blocks.
The Two Scenarios: Which Would You Choose?
Scenario 1 – High Traffic, High Competition: You spend hours writing a post targeting a keyword with 10,000 monthly searches. Because the competition is fierce, your post gets buried on Page 10 of Google. Result? Exactly zero visitors. What is the point of spending hours writing content if nobody ever sees it?
Scenario 2 – Low-Hanging Fruit (Low Competition): You target a specific keyword that only gets 50 searches a month. Sounds small, right? But because the competition is low and you use a tool like Jaaxy, your post ranks #1 or #2 on Google. Result? You capture 20 to 30 highly targeted visitors every single month.
Which one would you prefer? Obviously, low-hanging fruit! That’s why starting small and building your domain authority step-by-step is my number one recommendation.
Why Long-Tail Keywords Are Your Secret Weapon
As the name suggests, long-tail keywords are longer, more specific phrases that searchers type into Google (usually 3 to 5 words or more).
Compared to short, generic terms, long-tail keywords give you a massive advantage:
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Higher Buyer Intent: Someone searching for
"best ergonomic office chair for lower back pain under 200"is much closer to making a decision than someone just searching for"chair". -
Easier to Rank: Specific phrases naturally have much lower competition.
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Better Conversions: When you answer a specific question clearly, your visitors trust you more, which leads to better engagement and higher affiliate conversions.
Don’t forget to use the Alphabetic Soup technique I recommended in my Jaaxy review to brainstorm endless long-tail variations by typing your main topic into Google and cycling through letters A to Z!
Traffic & Competition: The Exact Numbers to Target
When you are starting out as a beginner, how do you know which keywords to pick? Here is my personal rule of thumb:
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Traffic: Any traffic is good traffic in the beginning. Even a keyword with just 20 to 50 monthly searches is worth targeting because those are real, targeted human beings looking for answers. As your site grows, you can naturally scale up to higher-traffic keywords.
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Competition (QSR): Look for keywords with a QSR (Quoted Search Results) under 100. QSR tells you exactly how many other websites are targeting that exact same phrase head-to-head. Keeping it under 100 gives you a fantastic fighting chance to rank on Page 1.
How This Ties Into Your Overall Business & Wealthy Affiliate
Keyword research isn’t just about getting random traffic—it’s about building a sustainable business asset. When you combine low-hanging fruit keywords with helpful, honest product recommendations, you create a natural bridge to Affiliate Marketing.
If you want a platform that teaches you keyword research, niche selection, and content creation step-by-step without any confusing guesswork, you need a proven ecosystem. That is why I always point beginners toward Wealthy Affiliate.
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No Gimmicks: You learn real SEO practices that work in 2026 and beyond.
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Built-In Tools: You get access to keyword research tools like Jaaxy right inside your dashboard.
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Live Support: Whenever you get stuck wondering if a keyword is too competitive, you can ask the community, and experienced marketers will guide you.
Ready to find your first winning keyword and build a real online business? Click Here to Test-Drive My #1 Recommended Platform for Free Today!
My Earnings
Often people ask me is it really possible to earn $100+ in a single day. The answer is YES! My Highest Per Day Earning is $175 In Affiliate Marketing. See the proofs below.
Looking for the latest one?
Back To Back Earnings Within A Few Hours…
Within a few hours another payout…
What about recurring income every month?
Ready to Turn Your Passion Into a Real Business Asset?
If you are tired of guesswork and want to build a real affiliate marketing business step-by-step, I encourage you to take a structured approach.
You don’t have to risk thousands of dollars to get started. You can test-drive a complete business-building platform without even pulling out a credit card:
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Final Thoughts & Let’s Connect!
Mastering keyword research takes a little bit of practice, but once you train your eye to spot those low-hanging fruit and long-tail phrases, blogging becomes a whole lot more fun. Seeing your posts climb from Page 3 to Page 1 is an incredible feeling!
I’d love to hear from you! What is a niche or topic you are currently trying to write about? Have you tried using long-tail keywords on your site yet?
Drop a comment below and share your thoughts. I read and reply to every single message personally!
To your SEO success,
Paul
Hi Paul, having gone through the courses at Wealthy Affiliate, I’ve learned about low hanging fruit keywords and not so much on high competition keywords. After reading your article here, I now have a much better and clearer understanding about this and will be making much better choices in the future.
All the best,
Sue
Dear Sue,
I am glad to hear you got some useful insights from my post. Low Hanging Fruits are one of the best ways to get organic traffic. Yes, I do learn a lot almost everything from Wealthy Affiliate.
Paul
Hey Paul,
Thanks for doing such a wonderful job clarifying the differences between the High Traffic & “Low Hanging” approach.
Folks get hung up on the big numbers when they need to be looking at the “Smart” numbers.
I exploit the heck out of Jaaxy’s competition feature with everything I write and it almost always pays off.
Thanks again for this great info for the Newbies & more experienced alike.
Gary
Dear Gary,
I am glad you found my post helpful. You said it well “Folks get hung up on the big numbers when they need to be looking at the “Smart” numbers.” Yes, Jaaxy is awesome.
Paul
Hey paul,
more than 90% of bloggers will tell to compete for keywords with high search volume. So far, I have done the same with little or no progress in rankings.
After reading this post, I am convinced to give a try to keywords with lesser search volumes. I will update this review after some time if and when I get some positive results.
keep up the good work.
Dear Dhruv Mangukia,
I agree with you dear friend as you rightly said, most of them focus on the high competition keywords and finding no progress or positive results and that’s why I came up with this post and providing some insights on the low hanging fruits that is lesser competition keywords and long tail keywords.
As I mentioned in my post with high competition keywords if we are going to rank in the 10+ page there is no use and obviously we are not going to get visitors instead focusing on the low competition keywords and ranking in the first 3 pages will give better result than the previous…. So give it a try not just one post write few post and check the results….
By GODS grace you will get traffic and if its possible do share your valuable feedback.
Paul