Is AZ Formula A Scam? – [Read My Review Before Joining AZ Formula]

Welcome To My Review Is AZ Formula A Scam?!

“Attention, Are You Looking For More Information On AZ Formula? You Are In The Right Place!”


Sounds great, right?

Since 2008, I have tried many make money online programs and products. In the last 2+ years, I have reviewed 100+ make money online programs.

Also, I lost $4,000+ to scams and products which under-delivered with low-quality. So I know how it feels to lose our hard-earned money to scams.

Based on my experience when I see claims like this ($2,000 per day or more starting today) I can’t stop laughing and I feel bad for the people who are joining these programs.

Just feeling bad will not help anyone, so I started my website and write honest & unbiased reviews to guide people in the right path.

Read my review until the end, and you’ll be able to make an informed decision about whether or not this system is for you.

Is AZ Formula A Scam? - [Read My Review Before Joining AZ Formula]

If You Don’t Want To Waste Your Time On Scams And Products That Under-Delivers With Low-Quality, See My #1 Recommended Way Of Making Money Online

AZ Formula Review Summary

Product Name: AZ Formula

Creators: Unknown (Steven Cook is not the real owner name)

Product Type: Amazon Affiliate Niche Site

Price: $37 (At the time of writing this review) + Upsells

Best for: For the creator of this product and for the people who promote AZ Formula (Affiliates)

Summary: This is all about creating an Amazon Affiliate Niche Site. When you purchase the product all you get is a 40 page PDF on creating Amazon Affiliate Niche Site.

Rating: 15/100

Is AZ Formula Recommended? No.

To save your time, effort, money, and trouble I don’t recommend this product please stay with me I will reveal a devastating truth. Trust me, for sure you will be surprised and amazed.

Are You Serious About Making Money Online?

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One Important Thing I Noticed On The Review Posts

Doing your research is the best way to find legit and genuine programs and stay away from scams.

I do appreciate you for doing your own research on AZ Formula and that’s the best way to stay away from scams & products which under-delivers with low-quality.

Unfortunately, knowing people base their purchase decision on the reviews some people always write positive and biased reviews of all the products they promote. So, not every review post is genuine.

I’d like to inform you I am in no way associated with this program, I am not an Affiliate and I am not promoting AZ Formula.

I am just sharing my honest and unbiased review post.


Frequently Asked Questions – FAQ

Below you can find some frequently asked questions for your quick reference…

What Is AZ Formula All About?

  • This is all about creating an Amazon Affiliate Niche Site. When you purchase the product all you get is a 40 page PDF on creating Amazon Affiliate Niche Site.

How Much AZ Formula Cost?

  • $37 (At the time of writing this review) + Upsells.

Is There Upsells?

  • Yes, there are 2 upsells.

Is AZ Formula A Scam?

  • It all depends on how you define scam.

Is There A Money-Back Guarantee With AZ Formula?

  • Yes, there is a 60-Day Money-Back Guarantee.

Are There Better Options Available Compared To AZ Formula?

  • Yes

What’s Your Top Recommendation To Make Money Online?

  • You can read my top recommendation below.

If You Are Tired Of Scams & Products That Under-Delivers. My Free Guide Will Be A Greater Help. I Know This Because The Same Process Helped Me To Become My Own Boss.

AZ Formula Sales Page Claims

Below are the claims made on their sales page…

  • Has made 142 ordinary people over $10,000 every single week.
  • You don’t need any special SKILLS or training to PROFIT using my system.
  • You will need NO special skills, training or ABILITIES to profit with this.
  • You’re just a few CLICKS away from making over $10,000 a week.
  • Yes over $10,000 coming in every single week like clock work.
  • Secret Profit System.
  • This is the last day you have to worry about making money at all.
  • Thousands of dollars with just a few clicks starting today.
  • I am only taking on 10 NEW MEMBERS today. After I find my 10 FUTURE “ECOM MILLIONAIRES” I’m retiring for good.
  • It’s all done for you! You can’t fail with my profit system.
  • Your life is about to change beyond recognition.
  • Simply switch on the system and watch your profits pour in day after day, week after week.

Let’s see if the product lives up to these claims.

Before we dive into our review I would like to introduce you to my FREE GUIDEA Beginners Guide To Making Money Online – Be Your Own Boss!“. Anyone can build an online business from home by using my FREE make money online Guide, because it shows you how to turn your Passion into Profits.

What Is AZ Formula? 

AZ Formula = Amazon Formula.

In their sales video, they keep talking about making a lot of money using their system but there is no clear information on what the actual product is all about.

However, he talks about eCommerce and making money using Amazon. The sales video is full of hype and unrealistic claims.

To make it simple…

You will get a 40 page PDF which gives you basic information on creating Amazon Affiliate Niche Site.

To be honest, the 40 page PDF does provide some valuable information but it is not detailed and in-depth.

About The Creators

Stephen Cook is not the name of the real creator.

How do I know that?

It’s on their Earning Disclaimer page. It says…

The name Steven Cook is a pseudonym used by the author and owner of the site.

Also, the image of Stephen Cook is not real. If you do the image search you will find out it’s Shutterstock photo.

Also, the same image is used on many sites. For example dental, hair cut, stock sites, etc.

What do you think when the owner of a product gives fake information on his identity?

No real name and used someone’s photo. This is a big Red Flag.

A Look Inside AZ Formula

When you purchase AZ Formula all you get is a 40 page PDF. Below are the topics of the eBook…

What is an Amazon Affiliate Niche Site?

1. Finding a Suitable Niche for Your Site

  • Finding Product Ideas
  • Analysing the Competition/Difficulty of a Niche
  • Calculating the Earning Potential of a Niche

2. Choosing a Domain Name

  • Brandable or Exact Match?
  • Which Domain Name Extension to Pick?
  • How to generate Domain Name Ideas
  • Which Domain Name Registrar to Go With

3. Choosing a Fast Web Host

4. Setting Up Your Niche Site

  • Which CMS is Best? (WordPress all the Way)
  • Optimizing Your WordPress Site for Speed
  • Which Theme to Use?
  • Basic Plugins that I use on Almost Every Niche site
  • Setting Up the Template Pages
  • Scaling Up the Site Building Process

5. Content Strategy for Your Niche Site

  • Types of Content I publish
  • Researching Content Ideas
  • Analysing Content Competiveness
  • Tone of Your Content
  • Format of My Typical Round-up Post
  • Writing Yourself vs. Outsourcing Content Writing
  • How to Outsource Content Writing to Freelancers / Agencies

6. On-Page Optimization for Your Niche Site

  • Structuring Your Site from an SEO Perspective
  • Robots Meta Optimization for Different Types of pages
  • Optimal On-Page Optimization for Key Pages

7. Link Building for Your Niche Site

  • Blog Commenting
  • Community Site Links
  • Link Building Using Infographics
  • Building Links using Web 2.0 Sites
  • Niche-Relevant Forum Link Building
  • Guest posting
  • Resource Page Link Building
  • Curated List Link Building
  • Other Link Building Strategies for Niche Sites

8. Setting Up Social Media Profiles

9. Conversion Rate Optimization (CRO) Strategies for Niche Sites

10. How I Scale Up My Niche Sites

11. How I Flip My Niche Sites

  • Selling Your Niche Site – Do You Need a Broker?
  • Website Brokers – Considering Your Options

The Concluding Chapter of the AZ Formula Guide to Amazon Affiliate Niche Sites

A lot of information right? Indeed, there is some valuable information but this information alone is not enough to build Amazon Affiliate Niche Sites.

How AZ Formula Works? 

On their sales page, they are claiming all you need to do is just the below 3 simple steps…

Step 1 – Fill In The Form – When your registration is accepted you will automatically become a full member of the AZ Formula.

Step 2 – Activate Your Account – Next you need to activate your AZ Formula account, we will walk you through this simple process.

Step 3 – Watch Your Profits Grow – Follow all the instructions in the AZ Formula Program and you could earn up to $2,000+ per day.

Trust me it’s not as easy as it sounds.

If you just read the “Look Inside Topic” you can realize how much work you need to do.


Front-End Product –  AZ Formula – $37

Upsell 1: Gold Package Upgrade – $197 (Downsell $97)

Upsell 2: Platinum Package Upgrade – $297

The total cost of upsells is more than $350 and there are some other costs involved.

Pro’s and Con’s

The Good:

→ 60-Day money-back guarantee

→ It is possible to make money using Amazon Affiliate Niche Site

The Bad:

→ Fake Testimonials

→ No Clear Information About The Owner (Someone’s image is provided)

→ Unrealistic Claims and Too Much Hype

→ Scarcity tactics (On the sales video, they say “You may never see this video again if you exit the page” & “I’ll be pulling this page down very soon”)

→ Upsells

→ Misleading sales page

→ Additional costs (Domain, Hosting, Keyword Research Tool, Thrive Content Builder)

Unrealistic Claims and Too Much Hype

Who’s AZ Formula For? 

For the creator of this product and for the people who promote AZ Formula (Affiliates).

Is AZ Formula A Scam?

It all depends on how you define scam.

They do provide you with an eBook with some helpful information on creating Amazon Affiliate Niche Site. There is also 60-Day money-back guarantee so based on this it will be harsh to call it a scam.

However, I strongly don’t recommend this program for the below reasons…

Reason 1 – All the testimonies shared on the sales video or not real. Those people are Fiverr actors they are video spoke persons.

Who will read any script you provide for $5 to $20.

Will you be interested in purchasing a program where the details about the owner are not real and the testimonies are fake?

Reason 2 – As I already discussed the details about the creator are also fake information and the owner is hiding behind the product which we normally see on the scam products.

Reason 3 – Earning $2,000 on the first day itself or earning $10,000 per week etc. Are unrealistic claims. In order to make money online, it will take a lot of work, effort, time and patience.

Reason 4 – Scarcity sales tactics – On their sales video they are claiming only 10 people will be selected and he is going to retire. But they are finding it really very hard to get those 10 people because they are telling the same thing for several months lol.

This is nothing but an old sales tactic in order to make you purchase the program.

Reason 5 – They are using popular news and finance sites logo to give an impression like they are featured on those sites.

Reason 6 – Your data might be shared with others, it is mentioned on their purchase agreement please read it below…

“When you sign up, we collect your name, phone number, and e-mail address and may use this with a small number of third parties who we are working closely with. In particular, we may share your data with coaching partners who offer a related service to our own (where you have agreed to this).”

I am not done still there are few reasons but I will stop here. I believe the above information is more than enough to make your decision.

Are You Ready For The Devastating Truth?

While doing my search online I found that you can get the same eBook for Free on one site.

You can check it HERE

Thanks for reading my review, I believe I have saved your time and money.

Some products I recently reviewed which promise fast and easy money.

Do remember there is no shortcut to success!

If you are interested to learn Affiliate marketing from scratch I can help you.

“The Great End Of Life Is Not Knowledge But Action” – Thomas Henry Huxley

Action is what unites every great success and action is what produces results. Take Action!

My Earnings

Often people ask me is it really possible to earn $100+ in a single day. The answer is YES! My Highest Per Day Earning is $175 In Affiliate Marketing. See the proofs below.

My Highest Per Day Earning $175 In Affiliate Marketing

Looking for the latest one?

My Latest $170+ Per day Affiliate Income

Back To Back Earnings Within A Few Hours…

Back To Back Earnings

Within a few hours another payout…

What about recurring income every month?

Recurring Income

How I Make Money Online? 

Success Is A Learnable Skill. You Can Learn To Succeed At Anything.” — T. Harv Eker

“Affiliate Marketing Has Made Businesses Millions & Ordinary People Millionaires.” – Bo Bennett

Are You Interested To Find Out How I Turned From An Employee To An Entrepreneur?

Your Friend,


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AZ Formula

$37 (At the time of writing this review) + Upsells




  • 60-Day money-back guarantee
  • It is possible to make money using Amazon Affiliate Niche Site


  • Fake Testimonials
  • No Clear Information About The Owner (Someone's image is provided)
  • Unrealistic Claims and Too Much Hype

8 thoughts on “Is AZ Formula A Scam? – [Read My Review Before Joining AZ Formula]”

  1. Hi! Thank you for reviewing AZ formula! I received an email where they were suggesting me to join them. But before doing something like that I decided to research.

    And I’m glad I did! Fake testimonials, the owner hiding behind the product and unrealistic claims make me say “No thank you, I’ll give it a pass!”

  2. Hi Paul

    Thank you for this informative review.  You have really done your homework, the review is incredibly comprehensive.  You state early on that AZ formula is a poor choice, and you reinforce this with many examples.  A lot of research is gone into the review and  I appreciate the time you spent.  Your website is a valuable resource for anyone looking for an online marketing scheme.

    I wish you the best with your business


  3. It sounds like you have a lot of experience getting scammed.   If you have reviewed over 100 make money online programs in the last two years it sounds like you have become an expert that can recognize scams.  

    The AZ Formula’s marketing statements had a bunch of red flags.  But when people have financial challenges, we really want to believe that it is possible to start making up to $2,000 or more per day starting today.   

    Your reminder, “There is no shortcut to success.” is very true.  Thank you for writing the very detailed review of this program.  I will avoid it.  I hope others will be smart enough to avoid it also.  


    • Lot of experience getting scammed Lol! Thanks for putting it nicely.

      One of the main reasons I started this website is to help people by providing my unbiased and honest reviews on make money online programs. Thanks for your valuable comment.

  4. I am really tired of those false testimonials because innocent people actually believe in that and based on that they give their money. You said it well, AZ formula is only designed for the creator, to fulfill his bank account. I hope more people will find this because it is a fact that people are spending money on this type of products which don’t work.

    • Thanks for your comment. I too hate fake testimonies based this one reason itself this product fail. No further research needed.


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